SUSTAINABLE BUSINESS GROWTH STARTS WITH A SINGLE SOURCE OF REVENUE TRUTH

Complex data environments and low data integrity are obstacles that can keep data-aware brands from becoming data-driven. H2K Labs can help you build strategies and processes to bridge that chasm.

Business team planning marketing strategy

Piercing "Fog of War"

Without a Single Source of Truth, the best teams can hope for is financial forecasts based on lagging indicators. From data architecture roadmaps, to governance, to aligning strategy with analytics, H2K Labs is your partner in achieving data monetization and confident forecasting.

  • Accelerate sales cycles with products proven to close deals faster

  • Improve ACV by optimizing packages and pricing

  • Focus teams on activities proven to close more deals

  • Standardize best practices across your entire organization

Predict With Accuracy

Focus On Leading Indicators, Not Lagging Indicators

Your data shouldn’t just tell you what happened, it should reveal what is likely to happen. We’ll help you with strategies, processes and tools to identify the true business drivers for your specific business models and goals. It’s all about predictive insights.

  • Identify underperforming programs and campaigns

  • Discover sales team engagement and take timely action

  • Optimize product performance to increase upsells and reduce churn

  • Understand sales team capacity

  • Improve and demonstrate ROI for customers

Your customers, audiences and teams are constantly changing. We’ll show you how to make more timely decisions in fast changing environments, with metrics that evolve over time based on machine learning. Why settle for less?

Data Democratization

Empower Your Whole Organization with Revenue-Driving Insights

When data lives in silos or too much time is spent cobbling together spreadsheets, it means there is too much time spent gathering data and not enough analyzing it. A high-performing revenue organization empowers cross-functional teams to collaborate and win more deals, pivot to meet changing customer demands, and address revenue slippage all in real-time. Our unique processes uncover and improve the “data democratization” of your entire organization - so your teams are fully enabled and empowered to grow revenue based on decision science.